Understanding the difference between a counter makeup artist and a freelance makeup artist.   There are advantages to both counter makeup artists and freelance makeup artists. When selecting makeup for every day wear, a counter makeup artist is an ideal choice. However, when you are considering makeup for your wedding day, you need to determine what is most important to you.   PRODUCTS: A freelance makeup artist works independently and does not represent any particular cosmetic company. She provides an unbiased approach when selecting makeup products based on individual performance and function. With access to thousands of cosmetic products, the freelance makeup artist will choose items from her professional experience. Since she is not required to carry any one brand, she can offer you the best products available that are ideal for you and your event.   A counter makeup artists typically represents a specific brand (or brands). Wo...